Technobank 2016 held in Belgrade
Advanced Digital Banking in Serbia. New technology should not be more complicated to use, nor even equally complicated as the technology the customers are presently using, because they won’t show any interest in it.
The integration of digital and self-service distribution channels enables banks to achieve their optimum efficiency, reduce costs and fulfill all their obligations towards customers in the best possible manner. The banking sector is striving to put the customers into the focus in order to increase their participation in the decision making process, so that they are enabled to manage their finance and transactions without visiting the branch offices, and not depending on the bank’s working hours. Digital banking is the trend which has been increasingly present over the last decade. Serbia is following the global trends in digital banking, mobile payment and contactless payment whereas when it comes to chip-card transactions, Serbia can even be recognized as a trend-setter -was the conclusion of the conference.
“The digitalization of banking services started more than ten years ago, and what we see as the next step in the banking technology is exactly what Asseco SEE is offering now – enabling customers to do their banking transactions seamlessly by using any of the available communication channels: e-banking, mobile banking or self-service terminals,” said Branislav Popović, Sales Manager of Asseco SEE.
“New technology should not be more complicated to use, nor even equally complicated as the technology the customers are presently using, because they won’t show any interest in it.
Asseco SEE’s solution for omnichannel, Digital Edge, personalizes banking experience – whether the clients are banking from their smartphone or in their local branch. It ensures that customer data flows seamlessly across both self-service and assisted touch points, so you can offer a consistent digital experience. For example, they can start a transaction on their mobile, and then withdraw the desired amount of money from an ATM. Asseco SEE focuses on fast, simple and secure solutions.
At this year’s Technobank booth Asseco SEE presented the newest generation ATM which practically represents a self-service branch office. One of Asseco SEE’s novelties were service solutions - Assistance self-service - which are used at self-service terminals, and which enable banks to retain contact with their customers who are increasingly using ATM services.
Techobank is the leading conference in the west Balkans region which is known for its large number of visitors, high quality offer of regular exhibitors and its permanent focus on the latest global banking trends. Technobank is “the venue” where the banks and exhibitors from all over the region meet, and which serves as a platform for exchange of information regarding the newest banking trends. The conference topics always include the future of payment, as well as the banking evolution and its impact on the local market. This year conference also included the organization of round tables with the following topics: “Digital banking – Key elements for the banks of the future “and “Digital banking 2.0“.
Read more on digital banking transformation on www.digitalbankin.asseco.com
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