The Mobile Phone Turns into a Smart Wallet

Zagrebačka banka, Konzum/Tisak and Asseco SEE Launch the First Mobile Payment Service based on a Mobile Application

Zagrebačka banka, Konzum/Tisak and Asseco SEE Launch the First Mobile Payment Service based on a Mobile Application.

Just a couple of days ago as a joint venture of Zagrebačka banka, Konzum/Tisak and Asseco SEE a brand new 'm-kupi' service was merchandized – an innovative mobile payment method which, with the use of an application installed on a mobile device, facilitates payments in all Konzum and Tisak points of sale. 'm-kupi' is the only service of its kind in Croatia, moreover, it is considered a cutting-edge concept in Europe as well.

The 'm-kupi' service is fascinatingly simple and safe to use, with transactions that take very little time to complete. While shopping in Konzum retail stores or Tisak newsagents an 'm-zaba' Mobile Banking user announces a mobile payment, starts the 'm-zaba' service and selects the 'm-kupi' option. After the user's payment approval has been confirmed, a salesperson scans the barcode generated on the mobile device screen and issues a receipt with the confirmation that the current account has been charged.

High-level security of the 'm-kupi' service is ensured through a token integrated with the 'm-zaba' application. A mobile token provides a secure access to accounts and payment transactions via mobile devices, without copying data to and from the token when transactions are being confirmed.

The launch of the 'm-kupi' service only confirms that Zagrebačka banka, as the leading bank in Croatia, Konzum and Tisak, as the leading retail chains, and Asseco SEE, as the leading m-payment and m-banking solution provider, have once again reinforced their positions as the market leaders in the Croatian and regional market with their innovative approach.