Loyalty Program in Raiffeisen Bank B&H

Asseco SEE has successfully implemented Loyalty4All solution in Raiffeisen bank Bosnia and Herzegovina and the system has been successfully in production.

Asseco SEE has successfully implemented Loyalty4All solution in Raiffeisen bank Bosnia and Herzegovina and the system has been successfully in production. By implementing this solution, the Bank has got the opportunity to reward its loyal clients and merchants with special discounts for repeat buying, vouchers, as well as lower fees. The Bank made investment in acquiring by investing in Loyalty, providing additional benefits for their faithful clients at merchant locations.

“The loyalty program that Raiffeisen bank has established with Asseco SEE will enable Bank's corporate clients to attract new customers, upgrade their retention rate and reflect positively on their profits. With this new product in our portfolio, we will also have the Loyalty Program in Raiffeisen Bank B&H opportunity to increase our own client satisfaction and broaden the network. We are very happy that this solution has been successfully implemented in cooperation with the leading regional IT company such as Asseco SEE”, said Enes Hecimovic, Card Acquiring Leader, Raiffeisen bank B&H.

Loyalty4all solution in Raiffeisen bank is operating in three modules – for merchants, customers and cashiers. The cashier module is the most interesting since it is the first of this kind. Asseco SEE has developed an application that rewards cashier as a final “decision maker” when they choose to make a transaction through the Bank's POS terminal, in this case Raiffeisen's POS. It is also important to say that this is the only loyalty system in B&H collecting points and rewarding directly from POS.